This is Syd, a product designer based in Egypt, focused on creating.

This is Syd, a product designer based in Egypt, focused on creating.

But first, let me tell you a story about Picasso first
He was sketching in a park one day when a woman recognized him and asked if he’d sketch a portrait of her. He took a few seconds to look at her before putting his pen to the paper. In a few strokes, he was done. She was thrilled when she saw the sketch, and then she asked him how much she owed him. “5,000 francs, madam,” replied Picasso. The woman choked, “5,000? But it only took you a minute!” Picasso replied, “No, madam. That took me my entire life.”
But first, let me tell you a story about Picasso first
He was sketching in a park one day when a woman recognized him and asked if he’d sketch a portrait of her. He took a few seconds to look at her before putting his pen to the paper. In a few strokes, he was done. She was thrilled when she saw the sketch, and then she asked him how much she owed him. “5,000 francs, madam,” replied Picasso. The woman choked, “5,000? But it only took you a minute!” Picasso replied, “No, madam. That took me my entire life.”
But first, let me tell you a story about Picasso first
He was sketching in a park one day when a woman recognized him and asked if he’d sketch a portrait of her. He took a few seconds to look at her before putting his pen to the paper. In a few strokes, he was done. She was thrilled when she saw the sketch, and then she asked him how much she owed him. “5,000 francs, madam,” replied Picasso. The woman choked, “5,000? But it only took you a minute!” Picasso replied, “No, madam. That took me my entire life.”

I design
for humans

I design
for humans

This is Syd,
Designer
Maker

✹ DESIGNING FOR HUMANS ✹ SINCE 2014 ✹
WHERE I'M FROM

Born and raised in Egypt, and since my early years I knew that design was my passion. From graphic design to product design, I started my journey. 


WHY I DO WHAT I DO

I always believed that UX design has a great impact on people’s lives, My work is guided by a strong belief in design as a problem-solving tool, as a way of forming relationships between ideas and reality, and as a method of connecting people to a product they would love to use, the secret behind my projects is simply creating what I love and loving what I do. 


WHAT LED ME HERE

I created a long journey since my early teen years for this career, during this journey I delivered over +250 successful projects and worked in many different fields including fintech, transportation, medicine, food, smart devices, and gamified experiences. 



WHERE I'M CURRENTLY

I’m currently mentoring designers on adplist.org, I have always been passionate about learning and teaching, I'm currently working as a Senior Product Designer at MoneyHash. I also became a Framer Expert recently.

My approach

80% Problem Solver
10% Maker ——- 10% Designer

80% Problem Solver
10% Maker ——- 10% Designer

I don’t consider myself as a “designer” or an “expert”. I’m just a problem solver with some tools up my sleeves. That’s how I tackle every problem or challenge that comes my way, I don’t stick to the “rules” or the “normal” process. In fact sometimes even my process is all over the place because each problem is different. I adapt and wear as many hats as possible to tackle the problem from all aspects.

80% Problem Solver
10% Maker
10% Designer

I don’t consider myself as a “designer” or an “expert”. I’m just a problem solver with some tools up my sleeves. That’s how I tackle every problem or challenge that comes my way, I don’t stick to the “rules” or the “normal” process. In fact sometimes even my process is all over the place because each problem is different. I adapt and wear as many hats as possible to tackle the problem from all aspects.

What people say about me?

  • Santosh Kumar Singh

    Head of Product @ Capiter

    Sayed is one of the most humble and work focused designers I have worked with. He managed the entire Supply Chain and Internal system stack in terms of product design and research as the entire Design function was a 2 member team. He understands the agility of the startup world and never sighs away from challenges, iterations and improvements even at odd hours. He ensured that designs never got compromised and we delivered quality output even when the timelines given were either weekends or few hours in a day.
    For any bootstrapped /seed funded startup - You need folks for whom quality work matters more than anything. Sayed is one such personality that one should have in his team. I wish him all the best for his future adventures and believe that he will create many more success stories just as he led Capiter in Egypt.

  • Ahmed Shaher

    Cofounder and CTO @ Ezaii

    Sayed is a very interesting designer to work with. I have started with him in his early stages as a designer. I asked him to make Ezaii brand identity. Regardless his small age, he astonished me with his output and his eagerness to learn and improve his skills. Step by step, He showed us that he is totally worthy to lead. We assigned him as UI/UX Lead designer where he managed a team to build the UI of Ezaii website and mobile app. He was able to build a very well connected team and produced the required output in the right time. He shared his ideas of the business and presented them well. He proved himself to be a very responsible and talented asset in our leading team. I am very proud of him.

  • Zienab M. Fathey

    Senior Product Manager and Co-Founder @ ClueApps

    Sayed is really a unique and creative designer, knows well how to shape his ideas to transform research results, user behavior, client requirements, and business missions into a high quality, qualifying, attractive design.
    I'm so glad to work with such a person in personal matters also, and I know he's going to be a real influencer by age of 21.

  • Haitham Fouad

    Software Product Manager @ Pencil Designs

    Along my journey in software industry for over 18 years, I’ve seen few persons who have the extraordinary talent... I can say that Sayed is one of them.
    Sayed can find ideas among your words, can imagine what is in your head even you can’t imagine it, he is always committed to his timeline and keeping his quality at the top level.

  • Anmol Sarah Mathew

    Product Manager @ Capiter

    Sayed has been one of the most inspiring colleagues I have worked with. He is a born designer with a lot of creativity.
    Working with him, made me love my decision of shifting to Product, I had a pleasure of working with him for 6 months intently, and his patience pushed me to question my design decisions at every step.
    The meticulous design critique sessions with him led us to such intriguing insights which highlights the rich experience and the quality work he has in designing a wide variety of products.
    Any design team/organisation would be fortunate to have him.

  • Ahmed Abu ElHaz

    Founder and CEO @ Shezlong

    Sayyed is the most talented and passionate designer I met. He is a committed person that this is rare in designing field.

What its like to work together?

“Trust the process”

The process of designing a product is hard, it is like growing a baby, then giving your baby to a stranger and expecting them to care for and helping them grow, same goes for your product. But sometimes you have to leave it to the experts to get your child into the champions league. 

“Trust the process”

The process of designing a product is hard, it is like growing a baby, then giving your baby to a stranger and expecting them to care for and helping them grow, same goes for your product. But sometimes you have to leave it to the experts to get your child into the champions league. 

“I dare you, I double dare you…”

I’ll challenge your ideas and I want you to challenge mine, sometimes great outcomes comes out of these non-comfort zones.

I’m obsessed with perfection and excellence, I refuse to accept mediocrity and “good enough” mentality. This can be exhausting and can’t be achieved from the first iteration so again you’ll have to, trust the process.

“I dare you, I double dare you…”

I’ll challenge your ideas and I want you to challenge mine, sometimes great outcomes comes out of these non-comfort zones.

I’m obsessed with perfection and excellence, I refuse to accept mediocrity and “good enough” mentality. This can be exhausting and can’t be achieved from the first iteration so again you’ll have to, trust the process.

“If the whole world became colorful you wouldn’t notice the color anymore”

All the products now are digitally created and everyone can tell a good design from a bad one.
In a world that’s continuously changing, mastering that change and paying extra attention to the details is the key. 

“If the whole world became colorful you wouldn’t notice the color anymore”

All the products now are digitally created and everyone can tell a good design from a bad one.
In a world that’s continuously changing, mastering that change and paying extra attention to the details is the key. 

What can we work on together?

Designing full product ecosystems.
Designing scalable design systems.
Building a design language for brands and products.
Brand & Experience design
Interaction design
Art direction
Wearables and automotive
Virtual & Mixed Reality
Data visualization

Visit my Instagram where I share shots from my workspace and routine

Check Instagram

[what i can do for you]

With nearly a decade of experience, I can help make your brand or products’ experience not just humane, but also memorable.

[selected works]

2014-2023

view all work

[what i can do for you]

With nearly a decade of experience, I can help make your brand or products’ experience not just humane, but also memorable.

[selected works]

2014-2023

view all work

[what i can do for you]

With nearly a decade of experience, I can help make your brand or products’ experience not just humane, but also memorable.

[selected works]

2014-2023

view all work

  • STYDIO by SYD ©

  • STYDIO by SYD ©

  • STYDIO by SYD ©

  • STYDIO by SYD ©

  • STYDIO by SYD ©

  • STYDIO by SYD ©

  • STYDIO by SYD ©